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How to Master the Small Business Loan Process

Marcela De Vivo • September 16, 2019

Securing the right type of funding can make or break a business, especially for startups and small businesses looking to grow. Whether you're a new entrepreneur or an established business owner, understanding the loan request process is critical. It’s not just about asking for money; it’s about knowing how to present your business in a way that gives you the highest chance of approval. A well-prepared loan request can open doors to essential capital that fuels expansion, drives growth, and creates new opportunities.


One of the most important aspects of seeking a loan is conducting a quick, efficient pre-assessment. This process helps business owners avoid wasting time on requests that are unlikely to be approved and instead focus on options that align with their financial situation and growth plans. By swiftly determining the likelihood of approval, businesses can better plan their financial strategy, ensuring they have access to the right kind of funding at the right time. Quick and effective assessments don’t just streamline the process; they also provide valuable insights that guide business owners in making smarter decisions about capital access.


Key Considerations When Pre-Assessing a Loan Request

Before submitting a loan request, it's essential to assess the likelihood of success and understand the factors that contribute to a favorable outcome. A thorough pre-assessment not only saves time but also ensures that the business owner is well-prepared to present a compelling case to potential lenders. Two critical considerations are evaluating the probability of loan approval and explaining how access to capital can drive business growth.


Evaluate Success Probability

The first step in the pre-assessment process is to provide an honest and realistic evaluation of whether the loan request is likely to be approved. This involves understanding the business's financial position, the owner's creditworthiness, and the business’s ability to generate enough cash flow to meet repayment obligations.


For startups, this means assessing the owner's experience in the field, the availability of personal capital for investment (typically around 20% of the project cost), and whether there are alternative sources of income. For operating businesses, the focus shifts to the company's financial track record, including profitability, cash flow, and debt service coverage ratio (DSCR), which should ideally be 1.25 or higher. By identifying potential weaknesses early on, business owners can address issues before approaching lenders, increasing their chances of success.


Sharing this evaluation with the prospect helps set realistic expectations and ensures that any loan application is backed by solid financial justification. It also builds trust between the lender and the borrower, showing that the business owner has done their homework and is serious about repaying the loan.


Growth Opportunities for Businesses

Access to capital creates a range of growth opportunities that can significantly enhance a business's ability to expand, increase profitability, and remain competitive. When business owners understand the various funding options available, they can make strategic decisions that maximize their potential for success while minimizing personal financial strain. Below are some key growth opportunities made possible through smart financing strategies:


Start a Business with Only a 20% Capital Injection

For many aspiring entrepreneurs, the biggest hurdle to starting a business is securing the necessary funding. Traditionally, launching a business would require covering 100% of the project costs upfront, which is often not feasible for most individuals. However, with access to capital, particularly through loan programs like the SBA 7(a) loan, business owners can start a venture by contributing just 20% of the total project cost. This allows the business to retain cash reserves for other essential needs, reducing the financial burden on the owner while still enabling the business to move forward.


This opportunity is especially beneficial for startups looking to enter capital-intensive industries, such as manufacturing, where initial costs can be steep. By lowering the barrier to entry, business owners can pursue their goals without needing to rely entirely on personal savings or investor funding, thus retaining more control over their business.


Expand to New Locations with SBA 7(a) Loans

Expanding a business to a new location is a significant growth step, but it can also be costly. SBA 7(a) loans provide an ideal solution by offering flexible, low-interest financing that allows businesses to expand without covering the full project cost from their own reserves. For example, with an SBA loan, a business can finance its expansion with a manageable monthly payment of $1,200 for every $100,000 borrowed. This structure ensures that the expansion remains affordable while the business scales operations and increases revenue.


This type of financing enables business owners to explore new markets, reach more customers, and grow their brand presence—all without straining their working capital. Additionally, the long repayment terms and lower interest rates associated with SBA loans make it easier for businesses to maintain positive cash flow throughout the expansion process.


Purchase Commercial Real Estate or Inventory with Minimal Down Payments

Owning commercial real estate can be a game-changer for a business, providing stability, building equity, and reducing long-term rental expenses. However, purchasing property can seem out of reach for many business owners due to the large upfront costs. Fortunately, capital access programs such as SBA loans allow businesses to purchase owner-occupied commercial real estate with as little as a 10% down payment. This makes real estate investment more accessible and enables businesses to build long-term financial strength through property ownership.


Similarly, access to capital allows businesses to purchase inventory with minimal upfront costs. Instead of using 100% of their own funds to stock products, businesses can leverage financing options like SBA loans or lines of credit to manage inventory purchases. This allows for higher inventory turnover rates, better stock management, and ultimately, the ability to meet customer demand more effectively—all while preserving cash flow.


Use Lines of Credit to Support Accounts Receivable at a Reasonable Cost

Managing cash flow is one of the biggest challenges for growing businesses, particularly those with long billing cycles or substantial accounts receivable. By using a line of credit, business owners can smooth out cash flow fluctuations and cover short-term operational costs while waiting for customer payments.


A line of credit offers the flexibility to borrow only what’s needed, up to a pre-set limit, and repay the balance as revenue comes in. This revolving credit helps businesses avoid cash crunches and keep operations running smoothly, even during slower periods. For example, at an annual cost of 6-8%, a $400,000 line of credit might only cost the business $2,000-$2,666 per month, which is much more manageable than having to use personal or business cash reserves to cover operational costs.


Using this approach, businesses can avoid late payments to vendors, capitalize on early payment discounts, and ensure they have the resources to grow while maintaining healthy cash flow. It’s an effective tool for businesses looking to optimize their financial management and accelerate growth.


Steps to Pre-Assess a Loan Request

Pre-assessing a loan request involves a series of structured steps that help business owners determine the likelihood of approval and address any potential gaps in their application. Whether the business is a startup or an established company, these steps ensure that the owner is well-prepared to present a strong case to the lender. By following these steps, business owners can save time, improve their chances of securing funding, and create a roadmap for future financial planning.


Step 1: Categorize the Business

The first step in the pre-assessment process is to categorize the business as either a startup or an operating business. This distinction is critical because the loan requirements and approval criteria differ depending on the stage of the business.


Startup:
A startup is generally defined as a business that has filed two or fewer tax returns. Startups are typically in the early stages of development and may not have a long financial track record, which can make securing a loan more challenging. However, lenders focus on other factors, such as the owner’s experience, personal creditworthiness, and the business’s potential for growth, when evaluating startups.


Operating Business:
An operating business is one that has filed three or more tax returns. These businesses typically have an established financial history, making it easier for lenders to assess their creditworthiness based on past performance. Operating businesses often have access to more favorable loan terms because lenders can evaluate historical financial data and cash flow trends.


Categorizing the business correctly sets the stage for the next steps in the pre-assessment process, ensuring that the loan request is tailored to the specific requirements of the lender.


Step 2: Review Approval Requirements

Once the business is categorized, the next step is to review the specific approval requirements for startups and operating businesses. Each category has distinct criteria that must be met in order to improve the chances of loan approval.


For Startups:

Securing financing for a startup often requires focusing on the strength of the owner’s qualifications and their ability to provide some initial capital. Key factors that lenders consider for startups include:


Experience of the Guarantor:
Lenders will want to know how much experience the business owner or guarantor has in the industry they are entering. Experience in the field or management training can give lenders confidence in the owner's ability to successfully run the business.


Capital Injection:
Most lenders require that startup owners invest some of their own money into the business. This is typically a 20% injection of the total project cost. A substantial personal investment shows that the owner has a financial stake in the business’s success and is committed to making it work.


Personal Credit History:
Since startups may not have a financial track record, lenders place significant importance on the personal credit history of the owner. A responsible credit history with no significant derogatory marks is a positive indicator that the owner will handle business finances responsibly.


Alternate Source of Repayment:
Startups are inherently risky, so lenders often look for additional sources of income that can be used to repay the loan if the business is unable to generate enough revenue. This could include income from another job, investments, or other ventures.


Collateral:
Some lenders may require collateral—such as personal assets or real estate—to secure the loan. This provides an additional layer of security for the lender, reducing their risk in the event of a default.


By reviewing these factors before applying, startups can identify any weaknesses in their loan application and take steps to improve their chances of approval.


For Operating Businesses:

Lenders tend to rely more on the financial health and performance of the business when reviewing loan requests from operating companies. The key approval requirements for established businesses include:


Responsible Character:
Just as with startups, lenders want to ensure that the business owner has a history of responsible financial behavior. This includes a clean credit report and explanations for any past credit issues. Even though operating businesses may have a stronger financial foundation, the personal character of the guarantor remains important.


Debt Service Coverage Ratio (DSCR):
One of the most important financial metrics that lenders use to evaluate operating businesses is the Debt Service Coverage Ratio (DSCR). The DSCR measures a business’s ability to generate enough cash flow to cover its debt obligations. A DSCR of 1.25 or higher is typically required, meaning that for every dollar of debt, the business must generate at least $1.25 in cash flow. This ratio gives lenders confidence that the business can repay the loan without experiencing financial strain.


To calculate DSCR, the business’s net operating income is divided by its total debt obligations (including the new loan being requested). If the ratio falls below 1.25, it may be difficult for the business to secure financing. However, businesses with strong cash flow and profitability have a higher chance of meeting this requirement.


Reviewing these approval requirements allows operating businesses to assess their financial health and determine whether they are likely to meet the lender’s criteria. If any issues are identified, such as a low DSCR or credit concerns, the business owner can take steps to address them before submitting the loan application.


Final Steps in the Loan Request Process

Once the initial pre-assessment is complete, the final steps in the loan request process are crucial for securing approval. These steps involve a thorough analysis of the business's financial health and the preparation of a well-structured loan package. Properly conducting these tasks not only enhances the likelihood of approval but also provides a clear understanding of how the loan will impact the business’s operations and growth potential.


Conducting Profitability Assessments

The first step in the final phase of the loan process is to conduct a detailed profitability assessment. This involves creating spreadsheets to track the business’s cash flows, expenses, and other critical financial ratios that demonstrate the company’s ability to repay the loan. A well-structured profitability assessment provides both the business owner and the lender with a clear picture of the company’s financial performance and potential for growth.


To perform a profitability assessment, follow these key steps:


Track Cash Flows:
Start by analyzing the business’s cash flow statement. This document records the cash entering and leaving the business over a specified period, such as a month or year. It’s important to show that the business generates sufficient cash to cover operating expenses, debts, and other financial obligations. A positive cash flow indicates that the business is healthy and capable of meeting its loan payments.


Calculate Key Financial Ratios:
Lenders often look at specific financial ratios to gauge the financial health of a business. Two critical ratios to calculate are:


Debt Service Coverage Ratio (DSCR):
This ratio, discussed earlier, measures the business’s ability to cover its debt payments. A DSCR of 1.25 or higher is typically required, meaning the business generates $1.25 in income for every $1 in debt obligations.

Gross Profit Margin: This ratio calculates how much profit the business makes from its sales, after accounting for the cost of goods sold. A higher gross profit margin indicates better profitability and operational efficiency.


Analyze Trends and Projections:
In addition to reviewing historical financial performance, it’s important to project future trends. This includes forecasting how the loan will be used to generate additional revenue or reduce costs. For example, a loan used to purchase new equipment could result in increased production capacity, leading to higher sales and profitability in the coming years. Providing these projections to lenders demonstrates that the loan is part of a strategic growth plan.


Conducting a thorough profitability assessment helps to ensure that the business is financially stable and capable of managing additional debt. It also reassures lenders that the business owner has a clear understanding of their financial position and the impact of the loan on their operations.


Preparing the Loan Package

Once the profitability assessment is complete, the next step is to prepare a comprehensive loan package that is tailored to the lender’s specific requirements. A well-prepared loan package is essential for making a strong case to the lender and should include all the documentation and information they need to make an informed decision. Here are the key components of an effective loan package:


Executive Summary:
This is a concise overview of the business, the loan request, and how the funds will be used. The executive summary should include key information such as the amount of funding requested, the purpose of the loan, and a brief explanation of how the loan will contribute to the business’s growth and profitability. It should also highlight the business’s strengths, such as its track record of success or strong financial performance.


Business Plan:
A detailed business plan provides a roadmap for how the business will use the loan to achieve its objectives. It should include an analysis of the market, competitive landscape, and growth opportunities, as well as specific details about how the loan will be deployed. For example, if the loan will be used to expand to a new location, the business plan should outline the expected costs, timeline, and revenue projections associated with the expansion.


Profitability Assessment and Financial Projections:
Include the profitability assessment and financial ratios calculated in the previous step. These documents provide the lender with a clear understanding of the business’s current financial health and its ability to repay the loan. Be sure to include historical financial statements (such as income statements, balance sheets, and cash flow statements) as well as projections for future performance.


Personal and Business Credit Information:
Lenders will want to review both personal and business credit histories to assess creditworthiness. Be sure to include up-to-date credit reports and be prepared to explain any negative marks, such as late payments or high debt levels, and how these issues have been resolved. This transparency can help build trust with the lender and mitigate concerns.


Collateral and Guarantees:
If the loan requires collateral, include a detailed list of the assets being offered as security for the loan. This could include real estate, equipment, inventory, or other valuable assets. If personal guarantees are required, provide the necessary documentation to support these guarantees.


Debt Service Coverage Analysis:
Since the DSCR is one of the most important factors lenders consider, ensure that you provide a clear calculation of your DSCR, demonstrating that the business generates sufficient income to cover its debt obligations. If the business has a DSCR of 1.25 or higher, highlight this as a strong point in your loan package.


Use of Funds Statement:
This document should clearly outline how the loan proceeds will be used. Whether the funds are for equipment purchases, inventory, marketing, or expansion, the lender needs to know exactly how their capital will be deployed. Providing a detailed breakdown of expenses and the expected impact of the loan helps lenders feel confident that the loan will be used wisely.


By preparing a comprehensive and well-organized loan package, business owners can significantly increase their chances of securing the financing they need. Lenders are more likely to approve loans when they see that the business owner has taken the time to understand their financial position and has a solid plan in place for repaying the loan and growing the business.


Securing Capital: The Foundation for Business Growth and Long-Term Success

Properly assessing a loan request is a vital step in securing the financing necessary to drive business growth and success. A thorough and timely pre-assessment ensures that business owners are well-prepared to meet lender requirements, improving their chances of approval and avoiding wasted time on unsuccessful applications. By categorizing the business correctly, reviewing the necessary approval requirements, conducting detailed profitability assessments, and preparing a comprehensive loan package, business owners can present a compelling case that aligns with the lender’s expectations.


Access to capital is a key driver of business expansion, allowing companies to explore new markets, invest in equipment, increase inventory, and hire new employees. With the right financial backing, businesses can accelerate their growth, boost profitability, and create jobs—contributing not only to their own success but also to the economic development of their communities.


Taking the time to pre-assess a loan request is not just about securing funding—it's about setting the stage for long-term success. By approaching the loan process with a clear understanding of financial metrics, growth opportunities, and lender expectations, business owners position themselves for sustainable growth and continued success in the marketplace.

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